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Targeted Nutrition

We are supporting the development of a personalised approach to nutritional products and dietary guidance to create behavioural change towards more healthy and tailored diets.

Increasing access to healthier diets

Targeted nutrition is a personalised approach to nutritional products and dietary guidance to create behavioural change towards more healthy and tailored diets as well as optimised for the individual. The work we are doing on targeted nutrition is increasing our understanding of the relative risk of malnutrition, obesity and non-communicable diseases for different groups of people. This is helping to ensure that nutritional products, services and information are designed and targeted at the groups of people they will provide the most impact for. EIT Food actively supports entrepreneurs and projects which aim to accelerate innovation around targeted nutrition, helping more people have access to healthier diets.

blog
Food is the planet’s oldest form of medicine, and in the face of this dilemma, nutritionists and healthcare professionals are suggesting adding functional ingredients to form part of a regular diet to help prevent some diseases.
project
Consumers are increasingly demanding healthier products to fulfil their personalised nutrition needs and more natural foods (clean label) in which they can put their trust. Both are nowadays key and challenge drivers for the food industry.

Top 5 food tech innovations in targeted nutrition

With consumers demanding more from the food system to support their health and wellbeing, innovation in targeted nutrition is continuing to grow and evolve. Here we have spotlighted 5 promising food tech innovations in Europe.

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Related startups in our network

EIT Food Open Innovation Call 2023

Have you got an idea for an innovative project that will create positive change in the food system? We want to hear from you!

blog
Food is the planet’s oldest form of medicine, and in the face of this dilemma, nutritionists and healthcare professionals are suggesting adding functional ingredients to form part of a regular diet to help prevent some diseases.
project
Consumers are increasingly demanding healthier products to fulfil their personalised nutrition needs and more natural foods (clean label) in which they can put their trust. Both are nowadays key and challenge drivers for the food industry.